He has Risen.
How faith became the foundation I didn’t know I was building on.
Dear Gentle Reader,
Happy Easter to everyone celebrating today.
I don’t talk about my faith publicly very often. Not because I’m ashamed of it, as anyone who knows me knows beter than that, but because I’ve always believed faith is something you live, not something you perform. But today feels like the right day to open that door a little, because the truth is, I wouldn’t be writing this newsletter, and Mad Cave Studios wouldn’t exist, without it.
When I was younger, growing up Colombian, the Church was just part of the rhythm of life. Sunday Mass, prayer before meals, my mother’s rosary on the nightstand. I didn’t question it because I didn’t need to. It was air.
As I got older, though, and my wife opened my eyes and my faith evolved. I was raised Catholic, sure, and I carry that foundation with me, the reverence, the tradition, the deep sense of something sacred woven into everyday life. But over time, my walk with God became something more personal. I became a Christian in the broader sense, less about ritual, more about relationship. Less about the institution, more about the conversation between ME and God. That shift didn’t erase where I came from, far from it. It deepened it. It made my faith mine in a way it hadn’t been before, and that personal owneship of what I believe is what gave me the courage to take the risks I’ve taken.
But faith becomes something different when life starts testing you, when you’re building something from from nothing and the world gives you every reason to quit.
And oh, boy, trust me, there were plenty of reasons to quit.
There were years where Mad Cave Studios was a dream held together with blue duct tape and stubbornness. Years where the money wasn’t there, where the industry didn’t take us seriously, where I wondered if I was Mad (no pun intended) for believing that a kid who found comics at a flea market could build a publishing house. And in those moments, and I mean this sincerely, my faith was the thing that kept me moving forward. Not blind optimism. Not hustle culture motivation. FAITH. The silent conviction that the path I was on had purpose, even when I couldn’t see where it was leading.
There’s a verse I think is appropriate: “For we walk by faith, not by sight.” 2 Corinthians 5:7. That’s been my operating system for as long as I can remember. When I signed our first distribution deal, I couldn’t see where it would lead. When I hired our first employees, I couldn’t guarantee it would work. When I pitched Battlecats, or the Underworld Universe, a shared comic book universe from an indie publisher that nobody was asking for, I couldn’t prove it would land. But I believed. And I moved.
Easter has always meant something specific to me beyond the theology. It’s about resurrection, yes, but it’s also about what comes after the worst moment. Friday happened. The darkest day happened. And then Sunday came. That pattern, darkness, endurance, renewal, that’s something I’ve lived through more times than I can count in this business. Projects that died at the oven’s door. Partnerships that didn’t work. Seasons where I didn’t know if we’d make payroll. But Sunday always came.
Mad Cave Studios is a group of talented people going strong now. Four imprints. Partnerships with Disney and Lucasfilm, Tatsunoko, Kings Features, Tribune and many others. None of that was guaranteed. All of it was built on a foundation that I can trace back to something deeper than strategy or talent or timing. It was built on faith, in God, in the work, in the people around me, and in the belief that the story wasn’t finished yet.
To my team, my family, my readers, and everyone who has been part of this journey: Happy Easter. He has risen. And so do we, every single day we choose to keep building.
With gratitude and faith,
Mark London



Happy Easter, my man! God is good. 🙏🏼
Thank you for this, Mark. I think everyone in the industry should be welcome to talking about their faith more — whether they be Christian or practice another faith. It’s such an important, fundamental part of the human experience.